Injury Prevention Week – using a smartphone as a pedestrian

17 Aug 2020

Today marks the start of Injury Prevention Week, a campaign led by the Association of Personal Injury Lawyers (APIL) and we kick off the week by raising awareness about the dangers of using a smartphone as a pedestrian.

We live in a time where everyone is constantly connected by technology, there are not many people who do not have a smartphone or device in their pocket or within easy reach, this brings about its own dangers that people do not think about. Whilst it is good in one sense to be able to be in touch with people with ease, I do not think many people consider the downside and potential hazards that this can cause. This is why APIL are trying to bring this to people’s attention.

It is staggering to hear that, as per figures obtained from the AA in 2016, 72% of motorists say they often see pedestrians step into the road whilst distracted by their phones. This is not motorists saying they have seen it happen once or twice, but often! In addition to this, 1 in 3 mobile phone users say they are often so engrossed with gadgets they do not pay attention, as per The Economist’s figures in August 2018.

It has led to people constantly engrossed in their smart technology and not paying attention to anything else to be dubbed smartphone zombies, or ‘smombies’.

The Royal Society for Prevention of Accidents (RoSPA) reported in August 2018 that pedestrians distracted by phone conversations or other activities are more likely to take greater risks when crossing the road. It is unsurprising therefore that a government study, also in 2018, found the most common cause of accidents involving pedestrians was “failed to look properly”.

APIL have created a video of near misses and what could happen if you are a ‘smombie’ and has led the message #pocketthatphone

Many of the above examples, and those seen in the video clip from APIL, will lead to pedestrians suffering serious injuries as a result of these types of accidents. If it is found that the pedestrian was distracted and contributed to their own injuries, it will seriously affect the compensation they can claim, and may even render the injuries as their fault meaning there is no claim to be made.

Unfortunately we have seen first hand the injuries caused as a result of someone else’s negligence, however you can do a lot yourself to avoid an injury in the first place by making sure you leave your technology in your pocket until you are somewhere safe to be able to use it. If you do require assistance in relation to a serious road traffic accident claim, get in touch today on 0800 2800 421 or contact us here.